Portfolio

Websites

Original copywriting on icebreaker careers page | Brand voice, copywriting for alternative audiences
Hired by Patagonia, Inc to manage production of website. | Website copy, project management, creative direction
Urban Planning industry page on SketchUp.com | Copywriting, creative direction, persona development, value proposition
Therapist for alpine endurance athletes. | Determined value proposition, copywriting, web design, & website building
Event website for SketchUp's user conference | Brand voice, copywriting, growth strategy, demand generation, creative direction
Complete website redesign | Brand voice, copywriting, website strategy, SEO strategy, creative direction, value proposition, growth strategy
Value proposition, persona development, copywriting, creative direction
Value proposition, homepage copywriting

Emails

Blogs

What’s New with SketchUp Pro [in] 2019?

Read blog▸

Annapurna’s Avalanche Adversity

Read blog▸

Scaling the Wall: A climbing gym comes to life in SketchUp

Read blog▸

A Fresh Look for SketchUp

Read blog▸

Social media

Copywriting
Copywriting

Prints

Copywriting, design direction, strategy
Copywriting, strategy
Copywriting, design direction
Copywriting
Copywriting

Videos

Can you do that in SketchUp?

SketchUp Brand Video | Brand voice, story development, growth strategy

Philadelphia Flower Show 2018 Entrance Garden

Concept, storyboarding, interviewing, on-location support

Are you a responsible outdoor brand who needs marketing support?

Get in touch